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Licensing |
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Our licensing services focus on two main lines of activity:
- We act as agents and manage the properties of our
clients to promote, strengthen and channel the exploitation of
licensable properties in the most appropriate way. We carry out
this activity in relation to trademarks, images, objects,
sounds, graphic images, signatures, characters, forms or logos,
acting between the owners of rights and licensees interested in
using these elements in their own supports.
- We advise our clients on the selection of potential
licensees and on how to exploit properties by using the most
appropriate channels that generate the best performance for
owners.
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Merchandising |
We advise and assist our clients in developing a
specific approach to merchandising each licensed property in
order to boost sales. In addition to pure licenses, we offer
mixed formulas that can make licenses more effective, in
combination with a consultancy service that focuses on product
development.
We make our commercial network and direct distribution
channels available to our clients for the marketing of
products.
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Promotions |
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We advise our clients and facilitate access to special
offers and promotions in relation to both licensed and
merchandising products, whether to promote existing products or
launch new products or services.
- Licensed products: We use licenses – which can add
value and make promotions more effective – as a way to boost
sales for our clients.
- Merchandising: We develop specific products tailored
precisely to promotional needs.
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Distribution, imports and exports |
Our experience in the commercial area means that we can make our
own wholesale and retail distribution and commercialisation
network available to our clients. Globalisation of services
has given us access to distance markets and facilitated their
management, allowing us to construct an efficient commercial and
distribution structure.
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Copyrights · Marks · Licenses · Trademarks · Services |
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